AI Search Is Recommending Concrete Coating Companies — Here’s How to Make Sure It Picks You
AI search isn’t the future — it’s already here. Tools like ChatGPT and other AI assistants are answering people’s questions in real time, often recommending local businesses. For concrete coating companies, that means being “AI-search ready” is just as important as traditional SEO. The big question is: when someone asks AI who the best local concrete coating company is, will your business show up?
At Surface Marketing Pros, we decided to put this to the test. We ran a live AI search experiment — starting in Florida and moving west across the United States — to see how concrete coating companies ranked in AI recommendations. The results reveal a lot about how these tools gather information, what makes companies stand out, and what you can do to get noticed.
What We Did: A Real-Time AI Search Test
We asked ChatGPT to recommend concrete coating companies in different cities, beginning in Florida and working our way across the country. From Rockledge and Orlando to Greenville, Fredericksburg, St. Louis, Kansas City, and all the way to Hawaii, we tested how companies surfaced in AI search.
The goal was simple: find out how well our clients appeared, compare results across markets, and better understand how AI is pulling data to recommend companies.
What We Learned: How AI Pulls Information
One of the most interesting takeaways from this test is where AI is pulling information from. The results weren’t random. AI drew directly from:
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Company websites with strong service descriptions.
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Online reviews and ratings.
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Warranty details and product features listed on pages.
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Mentions across other web sources like directories or articles.
In short, businesses with clear online information and a strong digital presence were the ones most likely to be recommended.
Why This Matters for Concrete Coating Companies
For years, local SEO was all about Google search rankings, maps, and reviews. That’s still important, but AI search has changed the game. Now, customers don’t just type into Google — they ask AI for recommendations, and AI responds conversationally with a handful of companies it sees as trusted.
If your company doesn’t show up, your competitor will.
Here’s what makes the difference:
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Having a website with detailed service pages (driveways, garages, basements, patios).
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Displaying clear warranty information (AI loves pulling that detail).
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Building strong review profiles on Google and other platforms.
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Being present on multiple channels like YouTube, social media, and business directories.
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Using structured data (schema) that AI tools can easily read.
Our Approach at Surface Marketing Pros
At Surface Marketing Pros — a division of Tight Line Productions — our mission is to keep concrete coating companies ahead of the curve. We don’t just build websites; we build AI-search ready digital ecosystems.
That means:
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Crafting content structured for AI search.
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Optimizing websites with service-specific, keyword-rich pages.
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Producing video and social content that reinforces authority.
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Leveraging reviews and testimonials to boost credibility.
Our test proved that the companies showing up in AI search are the ones investing in their online presence — and we’re here to help our clients lead that charge.
Final Takeaways
AI is already recommending businesses, and it’s only going to get smarter. For concrete coating companies, this means adapting now to secure your spot in those recommendations. The good news? The steps to win aren’t complicated — but they do require consistency, detail, and the right strategy.
At Surface Marketing Pros, we’re proud to help dealers across the country rise to the top of AI search results, just like we saw in our east-to-west test.
Ready to See How You Rank in AI Search?
If you’re wondering whether your business is being recommended by AI, now’s the time to find out. Contact Surface Marketing Pros today and schedule a free strategy session. Let’s make sure when customers ask AI who to trust for concrete coatings in your area — it’s your company they hear first.
👉 Schedule your free consultation at surfacemarketingpros.com
