At Tight Line Productions we have had the privilege of working with Health First for over four years. Health First is a huge part of the Brevard County community and has in business for over 80 years. Over the years, they’ve expanded and now have close to 9,000 associates. They opened back in 1937 with the goal to make health care local, and this tradition is carried on to this day.
Recently our Tight Line team partnered with Health First on a creative project. Our video production team shot, edited, and produced the video “We are Brevard,” which is now featured on Health First’s website, social media, and more. Health First wanted to communicate their strong ties to our local community and highlight how we are all connected. To do this, we wove together different moments from the perspectives of Health First’s patients and staff to create a unique, heartwarming video that tells a powerful story.
The video shoot itself took three days, and the Health First crew did a great job organizing everything so the process flowed smoothly. TLP’s President Mark Lewis and Production Manager Anthony Demalia spearheaded the project. The video begins with a shot of a pregnant woman going into labor in Health First’s maternity wing. The Tight Line crew seamlessly intertwined multiple stories throughout the video, which ends with the woman at the beginning of the video smiling at her newly delivered baby. Then, using a drone, we captured aerial footage of members of the Health First team standing together in a field, forming a heart.
After shooting the footage, Demalia edited the clips together to form the finished product, which the Health First team loved. The video beautifully conveys the intended message- that all of us are linked together, from friends and family to neighbors and people we interact with throughout our lives. In a sense, we’re all one.
We always enjoy working with businesses to get their story out to the public and set them apart from the crowd. Helping businesses grow is what we do best, whether it’s through video production, building websites, SEO, digital marketing, or terrestrial TV and radio advertising. We create custom plans for companies in Melbourne, Palm Bay, Titusville, FL and beyond.
We’re a full-service advertising agency located in Downtown Melbourne and, like Health First, we’re invested in bringing our community together. Be sure to check out the “We are Brevard” video, and if you’d like us to help you grow your business call us today at (321) 725-4668.
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