Content Marketing: Increasing Brand Awareness And Diversifying The Target Market

The internet marketing industry is a highly competitive one, and in order for a small or medium-sized enterprise to stand out, it needs a well-designed, customized marketing and advertising campaign

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Google Panda 4.1 Is Now Live: What Does It Mean?

As most people find information online using a search engine, SEO is essential for any website to survive. Google is the most popular search engine at the moment and indexes

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Local SEO: What To Do After Google’s Latest Update

Google Pigeon has shaken the local SEO world thoroughly. By which means it is advisable for us to react to Google’s new algorithm upgrade and which are its implications? Make

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Differentiating Between SEO and Marketing

Until recent times, Internet Marketing was the undisputed method of disseminating an online business. But a drastic change in the way search engines rank the websites has brought about a

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Google Panda 4.0 Now Live: What Does It Mean?

There is a constant cat and mouse game that is being played by Google and webmasters who are applying search engine optimization (SEO). SEO experts are always trying to get in-line

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Taking Advantage of Google Authorship For Your Website

By Mateen Hatefi Ever since Google’s algorithms were tweaked to produce more relevant search engine results, authority has become the key factor to hitting higher search rankings. Google Authorship offers you

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5 Ways To Dominate Local Search

A good ranking in local search results is absolutely key for a small business to keep pace with competitors. As mobile devices continue to take over searches, items of local

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What Does The New Google PageRank Update Mean For You?

By Mateen Hatefi Despite Google’s Matt Cutts implying that the page rank update would not happen again this year (2013), it still happened and caught the SEO community by surprise.

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SEO: Optimizing Single Page Sites For Search Engines

Search engines such as Google index websites without executing Javascript. As a result, single page sites are at a greater disadvantage compared to their traditional counterparts, especially if they seem

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